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The Experience is King: Behind the Scenes with E&A
Another look into how we do things at JECP These days we're rocking some pretty nice gear, have a solid team, and stretching our...
Jul 1, 20213 min read
Performance: A Vastly Overlooked Element in Music Videos
Thinking about your music video with messaging in mind I'll be the first to admit that performance videos aren't the first to light me up...
May 25, 20214 min read
Why Reputation Matters: Full Circle Moments
Our production with ZoneZero If you've been along for the ride with JECP for any amount of time, you've heard us preach the importance of...
Apr 23, 20214 min read
Bouncing back from Creative Burnout
A look at the Softspoken Campaign We're going to dive into the Softspoken campaign we produced in 2020 and the obstacles and rewards we...
Apr 10, 20216 min read
Five Year Anniversary: Who Would Have Guessed?
A never stop improving mentality We passed a new milestone. It's been five years of being an official business on the books. While we've...
Mar 31, 20218 min read
Music Videos are a waste of money: How to be more helpful for Artists
The Campaign Lives: Building projects with Volume The reality is that music videos are dead, artists don't need them, and producing music...
Feb 26, 20214 min read
Pitching Better Projects
Properly diagnosing for smarter prescriptions entry no. 33 Pitching a great project is an art in itself, and the creative process is...
Jan 29, 20213 min read
Why you Should Rent Your Gear
A blog about our production partner, Ohio HD entry no. 32 Over the years, I've learned how dangerous assumptions can be. Being direct,...
Jan 15, 20214 min read
Surviving 2020
Being grateful, finding ourselves and highlighting our year entry no. 31 As I'm sure this year has been a whirlwind for many, we're most...
Dec 31, 20207 min read
Why Big Ideas Aren't Exciting
Sustainability: a key to mutual growth entry no. 30 Go big or go home. Sounds cool, hypes you up, but honestly hasn't been a focus or...
Dec 17, 20203 min read
Story-Telling with Album Cycles
A deep dive into the Begotten Campaign (Inferious) entry no. 28 When we get asked about how we landed projects, the answer typically...
Oct 3, 20204 min read
The Value of Relationships
a strong client relationship turns to alignment entry no. 27 I think all of us creatives who offer a service find ourselves thinking...
Sep 25, 20203 min read
FOUR TIPS FOR PRE-PRODUCTION
nothing beats being prepared for a project entry no. 26 For many years I dreamed about having $10k, $50k, or even $100k project budgets....
Sep 18, 20206 min read
Don't Hire us for Video
seeing bands as brands entry no. 25 We're a music video company, right? We've produced over a hundred music videos, so on the surface,...
Sep 11, 20204 min read
Trust Evolves Creators
The Dreamwalker "Forever Adrift" project entry no. 24 As a company that's produced several music videos, we find ourselves doing a lot of...
Sep 4, 20203 min read
What is Pre-production?
providing clarity to an unseen stage of projects entry no. 23 It's easy to look at a final project and see it as great, but how did it...
Aug 28, 20204 min read
Video with a Designer Approach
using limiters to maximize creativity entry no. 22 I've always found limiters to be beneficial in creating projects. The name itself gets...
Aug 21, 20204 min read
Art of the Invoice
building a repeatable process to earn trust entry no. 21 THE PROBLEM As creatives, I think we've all felt anxiety or burned attempting...
Aug 14, 20204 min read
NYA Project Lighting Breakdown
a how-to in the lighting department entry no. 20 Music videos come in many shapes and forms. Honestly, it’s one of the most creative and...
Aug 7, 20203 min read
Wrapping up the Decade
what we learned and where we're going in 2020 entry no. 18 In wrapping up the decade and leading into 2020, we wanted to take some time a...
Dec 14, 20199 min read
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