The Experience is King: Behind the Scenes with E&A
Another look into how we do things at JECP These days we're rocking some pretty nice gear, have a solid team, and stretching our creativity further than I ever imagined. None of this is our selling point, though. I remember early on being questioned on what camera and resolution we would film in or elaborating on what lighting we would rent. I still love gear and find it essential in executing our creative treatments, but I also know it doesn't communicate our value. Our valu