A never stop improving mentality We passed a new milestone. It's been five years of being an official business on the books. While we've been at this for just under a decade, it was only five years ago we saw an opportunity to make this thing the real deal and a business instead of only a passion. A lot of good and bad has happened over the years. I'd say the most significant thing that's been here is consistency, drive, and direction. Any business owner or creative will tell

The Campaign Lives: Building projects with Volume The reality is that music videos are dead, artists don't need them, and producing music videos is dangerous. The internet is saturated with tons of content and every day new technology releases, making just about everyone capable of producing "quality" content. Why hire a professional videographer? Truthfully you shouldn't. High-quality video isn't enough to sustain musicians, and that's why music videos are becoming less and

Properly diagnosing for smarter prescriptions entry no. 33 Pitching a great project is an art in itself, and the creative process is tricky. There are several ways to approach this, but we believe a system helps create a consistent experience for clients and better manage time. Our strategy for proposals is with our client's vision in mind, within creative boundaries, and establishing rules that make the project a success. We're going to breakdown how we arrive at the pitchin

A blog about our production partner, Ohio HD entry no. 32 Over the years, I've learned how dangerous assumptions can be. Being direct, precise, and well-intentioned goes a long way. This starts by understanding that clients hire you to be their expert, even if they don't always treat you that way. It's easy to assume they know you're high quality, but I work to educate and help breakdown each project, setting proper expectations. For years, I have been questioned in one area

Sustainability: a key to mutual growth entry no. 30 Go big or go home. Sounds cool, hypes you up, but honestly hasn't been a focus or helpful mentality for our clients or us. We feel it's more beneficial to meet our clients where they are (knowing their desires, limitations, and expectations), understand their problems, and prescribe practical proposals to projects. Sounds boring, right? Maybe a little, but the main viewpoint we keep is "simple executed dynamically." Taking t