They brought ideas I never would’ve imagined.
MAKERS SOCIAL | FOUNDER STORY
Meg's story was at the heart of what made the brand special. We wanted to capture why she built it, the community around it, and the values she wanted to carry forward as the company grew.
The founder film became the heart of the project. It could introduce people to Meg, while also keeping the story and vision intact through new expansions and the next chapter.
Around it, we created four playful commercials that leaned into something Makers Social already did really well: being funny, weird, and themselves. We didn't need to reinvent their voice. We just turned up the production and let Meg and her team do their thing.
Together, the films gave Makers Social a holistic campaign to help them grow and attract more customers.