jecp
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denihilist

MUSIC VIDEO + STORY FILM CAMPAIGN

prepared by

Josh Emerick

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DENIHILIST TEAM,

Our main objective is to re-introduce Denihilist back into the arena and do so with a splash, stronger and more relentless than in the past. With our history, it is our honor to reignite the relationship and build it better and bring what we've learned over the past few years to rejuvenate everything.

OVERVIEW

While we want to visually stun the audience, our core focus will be on band energy, giving everyone what they want, heavy-hitting, high energy Denihilist, but in addition proposal one has a few add-ons beyond 2 music videos and goes into more talking head oriented content, allowing us to humanize and better connect with the fan base as close as face to face. This will be done through a rebirth film and micro-films that let us explore how this came to be, why people should care, what's in store, and shifting from horror themes to self-reflection, difficult emotions, and growing as a theme in new music.

PROPOSAL ONE | Full Campaign proposal serving 2 Music Videos, a rebirth film (2-3 Min), and micro-film series, utilizing a weekend to batch produce all the content and maximize the budget.

PROPOSAL TWO | Single music video, covering Death Letter with supportive content from that film, stripped to focus on one project and a more conservative budget.

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CREATIVE

DEATH LETTER CREATIVE

This music video will be the main focus of the campaign placing both a high emphasis on the bands shots, but also giving a story with Jordan (or actor) going through the emotions of facing suicudal. thoughts but coming out alive. Taking the death letter theme more holistic we want to include actual death letters in a set design almost as if the location Jordan is in is a centralized place that has collected all death letters and he's about to become the next (symbolizing a dark place before). One thing we want to caution in acting and sorry is to not glamorize suicide but humanize it. People experience deepression on a scale and people struggle with it, so I hope to showcase how real and close to home these emotions are.

2nd MUSIC VIDEO CREATIVE

This music video will strictly be a performance, but I want to spend our time nailing the coaching and pushing for. the best performance shots. I also would like to break up a mixture of the full band, along with single-member shots, and implement slow motion to really add some nice touches of creativity to the video, as that's something we have yet to get to do for Denihilist and would be the next natural evolution forward. The Wage War video reference is a great example. of attention to detail.

TALKING HEAD FILMS

These will be the biggest differentiator and what I'm most excited about. I want o produce the main film I'm calling The Rebirth celebrating Denihilist coming back, along with some substance to why it matters and to get people excited (a lot based on our phone call). In addition to this, we have a micro-film series to help produce these shorts form talking heads pieces you guys can release between main pieces of content like music videos and lyrics. videos. These will fall into a few formats: track by tracks and Thought leadership. The track by tracks tend to be easy and usually only focus on lyrics but we want to span across the band with these a bi giving more face value to the whole group and giving you ammunition to show up more consistently with this reintroduction. With these, we will need to schedule a time to workshop these ideas so we can figure out talking points and who will handle each point. This is crucial to maximizing time and giving the most deliverables.

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HOW WE DO,

WHAT WE DO

PROCESS

Every project takes a similar approach to create success. The biggest factor is staying clear and transparent in communication. Both parties want a project to work smoothly. We aim to reduce stress and answer questions, so we are in the most creative production mindset. Pre-production requires syncing everyone’s schedules, securing gear, locations, and freelancers, as well as preparing wardrobe, MU, and props. We run a tight ship with to-do’s for all parties and that’s how we deliver such consistent projects and experiences for our clients. Our ask is that clients respect the process and help us gather information and confirm along the way.  Let’s make it a win-win scenario.

CAMERA DETAILS

We love camera systems that pack a punch, move the day along with little hesitation and look beautiful. This project has a few variations that we feel the RED Scarlet 5k system will handle best. Being able to switch between 24fps for performances at the standard motion to 48fps for talent and b-roll as well as 120fps for super slow motion all while staying in 4k resolution makes this the camera of choice.

 

Pairing this with wireless video to the monitor will keep the day moving fast. We're either going to add anamorphic lensing or filtration for the flaring and softness in examples for a top tier cinematic feel.

LIGHTING

We are keeping the lighting kit simple, lightweight, and packaged for travel. This will keep the project moving fast, allow more creative control, and let everyone work comfortably. 

SHOOT DAY

We run our sets on a clean and fast time frame. We ask that clients be respectful of the schedule, but understanding that perfection can take time. Work with us, and we will all create the best project. We try to stay on schedule while being open to ideas that can make the project its best.

POST PRODUCTION

Internally we work through our rough cut to a fine cut for clients to fast track a single set of revisions. We can prioritize one piece over the other into a list we work down. 30-60 days turnaround time with one round of revisions. Bills at $100/hr with additional revisions.

DELIVERABLES

See each package for a specific breakdown of contents and differentiation. The list below is a general approach for base-level JECP projects.

 

  • 1 Music Video

  • 2-3 Teasers

  • Stills

  • GIF’s

  • Behind the Scenes

A LITTLE ABOUT WORKING WITH US

LOGISTICS

PRODUCTION TEAM

Josh Emerick | Director/Producer/DP

Noah Hines | Cam Op/AC

TBD | Swing Lighting/BTS

PROJECT TIMELINE

PRE-PRODUCTION | 28 DAYS

PRODUCTION | 1-2 DAY

POST-PRODUCTION | 18-54 HOURS

DELIVERY | 20-34 DAYS

Story Film Styling/Lighting/Framing

Story Film Styling/Lighting/Framing

Set Design

Set Design

Composition/Tone

Composition/Tone

Lighting Energy

Lighting Energy

Story Film Styling/Lighting/Framing

Story Film Styling/Lighting/Framing

Edge Factor

Edge Factor

Art Direction/Styling

Art Direction/Styling

Story Film Styling/Lighting/Framing

Story Film Styling/Lighting/Framing

Emotion

Emotion

Band Arrangements/Set design

Band Arrangements/Set design

Set Design/Arrangement

Set Design/Arrangement

Lighting

Lighting

Band/Home Location

Band/Home Location

Character Styling

Character Styling

Story Film Styling/Lighting/Framing

Story Film Styling/Lighting/Framing

Edge Factor

Edge Factor

Lighting/Framing

Lighting/Framing

Character Emotion

Character Emotion

Lighting

Lighting

Cinematography

Cinematography

Set Design/Lighting/Effects

Set Design/Lighting/Effects

Lighting/Energy

Lighting/Energy

Character/Emotion

Character/Emotion

Band/Home Location

Band/Home Location

Kublai Khan

Key takeaway is how they use a warehouse-like location with good lighting, great energy and showcases the band's energy really well and it piques our interest in cinematography value too.

Wage War x Veil of Maya

Both of these videos are still band-focused more than anything, but the lighting really takes them to the next level along with great set design even in somewhat simple locations. The attention to detail in each would be where I lean mostly for proposal 1 and being able to take more time and really polish performances out.

Alpha Wolf - restricted

This video doesn't follow a storyline I want to tell but does have the edge factor and some element of the story we could use as inspiration for Death Letter.

Architects Documentary Film

This film is a bit extensive in terms of length, but it has heart, great tone and adds so much value to the band. Their story is one of loss, legacy, and perseverance, where I believe our story is one of rebirth, growth, and dealing with self-hatred, sprinkled with what's to come with the next chapter of denihilist.

MOOD BOARD

INVESTMENT

PROPOSAL ONE

FULL CAMPAIGN | WEEKEND PRODUCTION 

65+ DELIVERABLES

2 DAY PRODUCTION

1 ART DRIVEN MUSIC VIDEO (DEATH LETTER)

1 PERFORMANCE MUSIC VIDEO (TBD)

1 STORY FILM (REBIRTH 2-4 MIN FILM)

12 MICRO-FILMS (TRACK-BY-TRACK, SUBJECTS, ETC)

MATCHING SET PROMO PHOTOGRAPHY

MUSIC VIDEO + TRADITIONAL DELIVERABLES

BTS PHOTO + VIDEO

 

STANDARD PRICING $12,978

$7,660

PAYMENT BREAKDOWN 6-monthly installments

$1276 Monthly

PROPOSAL TWO

DEATH LETTER ONLY CAMPAIGN

20+ DELIVERABLES

1 DAY PRODUCTION

SMALL TEAM

CAMERA, LIGHTING + MOTION RENTALS

1 MUSIC VIDEO + TRADITIONAL DELIVERABLES

STANDARD PRICING $7,948

$4,629

PAYMENT BREAKDOWN 25/50/25

$1157 Deposit DUE on contract

$2315 Due to Production

$1157 Due to NET 30 OF PRODUCTION

 

 

CLIENT NOTE

In taking on this project at a discounted rate, we want to clarify why, deeper than doing a favor. In addition to wanting to build upon the last films we did for Denihilist, we see this as a great opportunity to make more story-driven content and help humanize the denihilist brand, elevating what we were doing previous, making video a true tool aiding in Denihilist re-entry into the music market.

Not only do we see value in the story and building this brand, these film types are an area we hope to produce for other artist going forward, so we are gifting the editing of the story film and micro-content to improve the likelihood of moving Proposal 1 forward. In proposal 2 we are gifting the editing of the music video so we have more room for production cost to improve our efficiency, creative control and make it more visually interesting.

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what's next?

review. decide. Sign.

Take some time to look the full proposal over together, ask questions, and on our next call, we can dig into the nitty-gritty. We can decide which option suits you best and draw up the invoice, contract, and other paperwork needed to make it official during this call.

Once we have an agreement, we officially enter pre-production, setting dates, securing locations, props, gear, team, and all the small things in between.

Please let us know if you have any additional questions or concerns. We're are eager to build something special for the Denihilist team and hope for one of these sticks!

JECP TEAM

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Josh Emerick

DP + Producer

WHY JECP?

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FEAR CULTURE

"They excel at so many things; it's almost scary.

The amount of planning they put into every project is unmatched.

It's comforting to see how much they care about the project

and how every single detail is thought out well before the shoot date."

 

—  Sean Divine, Guitar

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ARTIST'S WHO

INVEST IN JECP

 

JECP is honored to work with talented artists, serve great experiences,

and make ideas possible.

In working with us, you grow our small business,

continue our operations, provide freelancers jobs, help serve our vendors,

and allow our footprint on your musical journey.

We love the work we do, appreciate the artists who trust us, and want to keep moving this business onward.

Thanks,

- JOSH + ROSS

TERMS

SERVICE AGREEMENT

We are pleased that you have selected JECP LLC to assist you with branding services. 

 

When awarding us your project you are investing in the future of a small business, continuing our operations, providing jobs for freelancers, and giving us an opportunity to be a part of your music career. We love the work we do, appreciate the artists who trust us, and want to keep moving this business forward. It’s our honor to serve you.

SCOPE OF WORK

Each project has it’s a combination of services and these are expectations of each body of work:

 

Video 

All video work created by JECP will be of high resolution in formats accepted and optimized for various platforms; social, web, broadcast, and streaming. Delivered through dropbox for smoother sharing of content. These specifications are in relationship to your proposal/package attached to this contract.

Photo 

All photo work created by JECP will be of high resolution in formats accepted and optimized for various platforms; social, web, design, and print. Delivered through dropbox for smoother sharing of content. These specifications are in relationship to your proposal/package attached to this contract.

Design 

All design work created by JECP will be of high resolution in formats accepted and optimized for various platforms; social, web, design, animation, and print. Delivered through dropbox for smoother sharing of content.

Strategy/Communication

JECP knows each project tool is important, but the primary tool for making each one successful comes from communication. With great communication, these all work together or separately at their maximum ability. Strategy and communication come together and execute through the above tools. This is a group effort. We promise to communicate clearly, directly, and with care. In return, we ask you to share those same qualities.

Production

With production, we will implement problem-solving, remain safe, and ensure everyone is informed throughout the production. We will assign and Project Manager/Director/Producer who will be a key point of contact throughout your day. It is expected that the day's schedule is respected and both parties come prepared on the day of production.

Post-Production

Our deadline will be met unless communicated beforehand in relation to the agreed package. We run an internal rough cut, before fine-tuning our project to the fine cut is first to see our client's eyes. We award one round of clear revisions and fast track the process after for a quick final cut. Additional revisions land at $100/hr for further tuning.

 

EXPENSES

In addition to the projects fees, you will be responsible for certain disbursements, expenses, and other costs JECP incurs in connection with this agreement, in the following circumstances:

 

If a person in relation to the client doesn't respect property, JECP, equipment, or crew and it results in physical damage or injury, the client is responsible for 100% of the cost resulted. 

 

Be nice. Be respectful. Collaborate. If these simple ideas are followed there is nothing to worry about. Accidents happen, malicious acts are not accepted.

 

Unless special arrangements are otherwise made in writing, fees and expenses of others will be your responsibility and will be billed directly to you. These costs will be approved by you, in writing, in advance of being incurred. You will be invoiced for all reimbursable expenses, together with appropriate documentation evidencing such expenses. Reimbursable expenses shall be paid by you within 14 days of the date of invoice.

 

Our packages cover production and post-production. Additional fees in location, talent, props, etc will be billed separately from the package unless specified with your Project Manager. This information is within the proposal.

 

PAYMENT STRUCTURE

JECP utilizes a 25/50/25 payment agreement for projects. This structure is 25% down to secure your proposed project/treatment and draw up this service agreement. This is non-refundable after paid. An additional 50% is due 14 days before the production date. Once the two-week window is entered this payment is non-refundable/non-negotiable. The final 25% is due on a net 30 days after the production date and is non-negotiable. This protects our business, define clear rules, and are meant to make the payment process structured.

 

All invoicing is through PayPal from staycreative@jemerickcinemaphoto.com These invoices are shareable, can be paid in partial amounts, and meant to keep the sales process convenient. We accept PayPal, PayPal financing, credit/debit cards, cash + check. Checks are made out to 

J. Emerick Cinema & Photo, LLC or Josh Emerick.

 

We send out google calendar invites for the due dates of payment, the amount due and a link directly to your PayPal invoice for automated collections.

 

LATE PAYMENT PENALTY

JECP reserves the right to impose an interest charge equal to 5% on any fees or invoiced reimbursable expenses that remain unpaid after 7 days. Every 7 days that past result in an additional 5%. 

 

CONDITIONS TO OUR SERVICE OF PERFORMANCE

Prior to commencing the performance of services, you agree to first: 

 

Designate a primary point of contact who is responsible for decisions 

and for answering and resolving questions and issues: JOSH EMERICK

We need cooperation, communication, the reason for our understanding of creation/strategy, and for the client to follow the plan of the proposed project. 

 

In order for JECP to perform services for you in an effective and efficient manner, you agree to:

 

Provide all information, content, and documentation that JECP may request from you or that may otherwise be useful to us in connection with the performance of services; and 

 

Immediately advise JECP of any changes to your operations or other information that may require a change in the scope or particulars of the services. 

 

If you want to increase or decrease the scope of the services described above, or want to add additional services, JECP requires that any such changes be mutually agreed to in writing and attached to this agreement as an addendum.

 

HANDLING OF DISPUTES

This agreement will be governed by and construed in accordance with the laws of OH. Any dispute that arises relating to this agreement shall be settled by arbitration in Columbus, OH, in accordance with the rules of the American Arbitration Association, provided that discovery shall be governed by the civil procedure rules of OH or any successor statute, and judgment upon the award rendered may be entered in any court having jurisdiction. You agree to waive any objection to the jurisdiction of such a venue.

 

Notwithstanding the preceding paragraph, with respect to the collection of past due to monies that you owe to JECP in accordance with the terms of this letter agreement equal to or less than the jurisdictional limit for small claims court in OH, JECP shall be permitted, in JECP's sole discretion, to bring a summary proceeding against you in such court and you agree to waive any objection to personal jurisdiction or venue, and any right to a trial before a jury, in any proceeding in these courts. You agree to pay all costs and expenses, including but not limited to; reasonable attorney fees and court costs, for the collection and/or enforcement of any obligation under this agreement, whether or not a lawsuit or arbitration is commenced.

 

TERMINATION

This agreement will continue until completion of the services unless terminated earlier by either party upon 30 days advance written notice. Should either party terminate this agreement prior to the end of the term, you will pay to JECP the unpaid portion of fees for services that were performed, plus all unpaid reimbursable expenses.

 

Notwithstanding the previous paragraph, if you intentionally or repeatedly do not abide by these terms, and the situation is not resolved within 10 days of receiving written notification from JECP, we reserve the right to end the project immediately.

 

Independent contractors are variables we consider with every project and fast communication is absolutely needed in order to serve those relationships with proper respect. 

 

 

 

INDEPENDENT CONTRACTOR

This agreement shall only be amended upon the written approval of both parties. The client is not permitted to assign your rights, duties, or obligations under this agreement to any other party without JECP's prior written consent.

 

This agreement constitutes the entire agreement between the client and JECP with respect to the performance of the services set forth above. This agreement supersedes any previous agreements between these parties relating to the performance of these services.

 

Clients Acknowledgement

Client certifies that they have read and agree with the preceding Disclaimer.